Blazing fast implementation, backed by 74+ martech, data and growth stacks*
We set up Google Ads conversion tracking that matches your business: the right primary conversions with values and transaction IDs, enhanced conversions, consent mode, and qualified leads and revenue imported from your CRM, all checked against your real sales.
Fixing GA4 and Meta conversions too? See analytics and tracking.
Tools we implement
Google Ads
GA4
Google Tag Manager
Server-side GTM
HubSpot
Salesforce
BigQuery
Meta* 74+ martech, data and growth stack implementations, delivered through martechdevs and Growth and Analytics Partners LLC.
Google Ads conversion tracking consultants who choose the conversions bidding should chase, send real values with them and reconcile them with your sales.
The actions that matter set as primary, with micro-conversions kept secondary, so bidding chases what you actually want. See GA4 key events.
Real order or pipeline values and transaction IDs on every conversion, so revenue is right and duplicates are dropped.
Hashed first-party data sent with conversions, for web and for leads, so Google matches more of them to clicks. See enhanced conversions.
Consent Mode v2 wired to your banner, so tags behave correctly and Google can model conversions it cannot observe.
Qualified leads, deals and revenue imported from HubSpot or Salesforce, so campaigns optimize for pipeline. See offline conversion import.
Conversion statuses and diagnostics cleared, and Google Ads totals compared with GA4 and your backend. See Google Ads conversion diagnostics.
With Google Ads connected to Claude over MCP, your team asks which campaigns bring revenue and why the numbers differ in plain English, and agents alert you when a conversion action stops recording.
Google Ads connected to Claude or Claude Code through the Google Ads MCP server, read-only, with campaign changes left to people.
Agents that check every primary action each day and flag status changes, sudden drops and duplicates.
Google Ads, GA4 and CRM revenue side by side, so budget calls rest on sales.
With values and CRM outcomes flowing back, AI can show which campaigns deserve more budget and which do not.
Yours after handover
The MCP access, the agents and the docs live in your own accounts. Your team runs it all with AI, without depending on us.
No retainer needed
A one-time setup at a fixed price. There is no monthly retainer to keep it running, so your costs go down over time.
Right from day one
Anyone can set up a tool with AI, but it's only as good as what the AI guesses. We know what works from 74+ implementations.
Free martech AI agent
Every implementation includes it: slash commands and skills that run your whole stack in Claude Code.
See the agentNot sure your data is ready for AI? Use the AI readiness checklist
Most teams come to us at one of four points, and the scope is written for yours before any work starts.
Not the right fit if you want someone to manage your Google Ads campaigns. We fix what bidding learns from; running campaigns is not part of this.
Form fills are not customers. We import qualified leads and deals, so bidding finds more of the right ones. See B2B form conversion tracking.
Purchases with real values and transaction IDs, with renewals and refunds handled properly.
Statuses that say inactive or unverified, double counting or missing click IDs. We find the break and fix it. See missing click IDs on iOS.
Ad blockers and browser limits still cost you conversions. We add server-side tracking on top.
Google Ads is one of several tools counting your conversions. We build them all from the same events, so the numbers can be compared.
GA4 key events and Google Ads conversions built from the same events, with the difference documented. See Google Ads vs GA4 conversions.
Tags, values and IDs in Google Tag Manager, built on a clean data layer.
HubSpot or Salesforce lead stages imported as conversions. See HubSpot Google Ads integration.
The Meta Conversions API on the same events, so both platforms count the same orders.
So the fixed price covers exactly what we build, and nothing comes as a surprise later.
We fix the signal. Keywords, bids, ads and budgets stay with you or your agency.
Your ad spend is billed by Google, and a server container, if you add one, by your host.
We write the data layer spec and help your developers add it. Changing your site is not part of this.
Smart Bidding chases page views.
Because every action counts as a conversion.
The conversion status says "Inactive".
And nobody knows when it broke.
Google Ads, GA4 and the CRM all disagree.
So every budget review becomes a debate.
Leads convert, but Google never hears.
The revenue stays in the CRM.
We set the right primary conversions with real values, add enhanced conversions and consent mode, import qualified leads and revenue from your CRM, and reconcile it all with your real sales, so bidding learns from what matters.
01
A free call on your account and tracking, or the $99 audit for a written review of what bidding learns from today.
02
Compare the fixed price packages, then get the detailed scope by email within one business day.
03
Primary and secondary actions, values, IDs and CRM stages agreed before anything changes.
04
Tags, enhanced conversions, consent mode and imports set up, with old actions kept until the new ones prove themselves.
05
Conversions compared with GA4, your CRM and your real sales, and statuses checked in Google Ads.
06
A conversion map, a daily check and a walkthrough, plus your martech AI agent and support after launch.
JB Jaquenzel
Founder and CEO, Evaboot
“Faizur helped us transfer Google Analytics conversion events to Google Ads via Segment. We set that up within two or three weeks. Now we have a clear vision of our conversions and we could optimize our campaigns like this. Because if your tracking is not on point, you can't really improve your Google Ads performance.”
GA4
SegmentGoogle AdsElie
CMO, Submagic
“We have worked with Faizur and his agency for the past six months to set up all the growth stack that we needed. All the marketing analytics tools like Mixpanel, Google Analytics, data tracking tool, customer analysis tool like Customer.io, and every kind of tool that we needed. He's always ready to help and super reactive. I highly recommend to work with him.”
Mixpanel
Customer.ioGA4Arman Assadi
CEO, Steno.ai
“We worked with Faizur when we wanted to set up Mixpanel. What I loved was how detail-oriented he was, and that he wasn't just there to accomplish that one task. He was able to advise us. He suggested setting up Segment and he thought about everything at a macro level, all the way down to the micro. It gave me confidence to outsource this.”
MixpanelSegmentGabriel
Operations, MKTV
“We recently had the pleasure of working with Faiz on our integration of Segment. Not only did he help us seamlessly set up the integration, but he also went above and beyond to help us establish dashboards in Mixpanel. What was super valuable was having somebody who understood both the business/marketing requirements but also had the technical expertise to execute them.”
SegmentMixpanelJB Jaquenzel
Founder and CEO, Evaboot
“Faizur helped us transfer Google Analytics conversion events to Google Ads via Segment. We set that up within two or three weeks. Now we have a clear vision of our conversions and we could optimize our campaigns like this. Because if your tracking is not on point, you can't really improve your Google Ads performance.”
GA4SegmentGoogle AdsElie
CMO, Submagic
“We have worked with Faizur and his agency for the past six months to set up all the growth stack that we needed. All the marketing analytics tools like Mixpanel, Google Analytics, data tracking tool, customer analysis tool like Customer.io, and every kind of tool that we needed. He's always ready to help and super reactive. I highly recommend to work with him.”
MixpanelCustomer.ioGA4Arman Assadi
CEO, Steno.ai
“We worked with Faizur when we wanted to set up Mixpanel. What I loved was how detail-oriented he was, and that he wasn't just there to accomplish that one task. He was able to advise us. He suggested setting up Segment and he thought about everything at a macro level, all the way down to the micro. It gave me confidence to outsource this.”
MixpanelSegmentGabriel
Operations, MKTV
“We recently had the pleasure of working with Faiz on our integration of Segment. Not only did he help us seamlessly set up the integration, but he also went above and beyond to help us establish dashboards in Mixpanel. What was super valuable was having somebody who understood both the business/marketing requirements but also had the technical expertise to execute them.”
SegmentMixpanelJB Jaquenzel
Founder and CEO, Evaboot
“Faizur helped us transfer Google Analytics conversion events to Google Ads via Segment. We set that up within two or three weeks. Now we have a clear vision of our conversions and we could optimize our campaigns like this. Because if your tracking is not on point, you can't really improve your Google Ads performance.”
GA4SegmentGoogle AdsElie
CMO, Submagic
“We have worked with Faizur and his agency for the past six months to set up all the growth stack that we needed. All the marketing analytics tools like Mixpanel, Google Analytics, data tracking tool, customer analysis tool like Customer.io, and every kind of tool that we needed. He's always ready to help and super reactive. I highly recommend to work with him.”
MixpanelCustomer.ioGA4Arman Assadi
CEO, Steno.ai
“We worked with Faizur when we wanted to set up Mixpanel. What I loved was how detail-oriented he was, and that he wasn't just there to accomplish that one task. He was able to advise us. He suggested setting up Segment and he thought about everything at a macro level, all the way down to the micro. It gave me confidence to outsource this.”
MixpanelSegmentGabriel
Operations, MKTV
“We recently had the pleasure of working with Faiz on our integration of Segment. Not only did he help us seamlessly set up the integration, but he also went above and beyond to help us establish dashboards in Mixpanel. What was super valuable was having somebody who understood both the business/marketing requirements but also had the technical expertise to execute them.”
SegmentMixpanel
Google Ads conversion tracking, with the right actions, values and consent mode, comes in Starter: $4,800 (25% off $6,400), live in 4 weeks, or 2 weeks on super fast. Enhanced conversions, server-side tracking and CRM imports come in Growth: $12,150 (25% off $16,200), live in 12 weeks. Not sure where to start? The $99 audit ends with a fixed price proposal.
Eligible startups get 40% off instead of 25%. Starter comes to $3,840 and Growth to $9,720.
Before you commit to a plan
$99one-off
We review your setup and walk you through the findings on a one-hour specialist call.
Teams of up to about 20 people, under $1M ARR
$4,800one-off
$6,40025% off
Get started with tracking, analytics and a proper data setup.
Companies with $1M to $10M ARR
$12,150one-off
$16,20025% off
The data setup a growing team runs its marketing and reporting on.
Over $10M ARR, several markets or an unusual stack
Let's talk
A plan built around your stack, your team and your deadline.
Prices in USD for a typical setup. We use the tools that fit your stack, and a bigger or more complex setup can change the price. We agree any change with you before we start.
Questions about pricing? See the pricing FAQ
Something else on your mind? Email hello@martechdevs.com or book a free call.
Starter is $4,800 (25% off $6,400), live in 4 weeks, and Growth is $12,150 (25% off $16,200), live in 12 weeks, at a fixed price with no hourly billing. Eligible startups get 40% off the list price instead. More brands, markets or a migration from another tool make it a custom plan, priced before work starts. Your ad spend is billed by Google, and server hosting, if you add it, by your host. See the fixed price packages.
Usually both. When bidding sees real values and qualified outcomes instead of every button click, it moves spend toward what pays. How much it changes depends on how wrong the old conversions were, which the audit shows first.
Not always. Enhanced conversions and consent mode recover a lot on their own. Server-side helps when ad blockers or browser limits still cost you conversions, or when conversions happen in your backend. See server-side tracking.
Performance Max leans on conversions even more, because it decides where your ads run from that signal. Real values and CRM outcomes keep it from optimizing for cheap, low-quality conversions.
Partly. Leads and sales in your CRM can be imported after the fact, within Google's import window, if their click IDs or customer data were kept. We check what is recoverable before promising anything.
Unverified means Google has not seen the tag work yet; inactive or no recent conversions means nothing has been recorded lately. Both usually point to a tag that broke, never fired, or fires on a page nobody reaches. See Google Ads conversion diagnostics.
"Conversions" counts only the actions set as primary for bidding; "All conversions" adds secondary actions and other conversion types. Bidding uses the first column, so that is the one to get right.
Starter goes live in 4 weeks and Growth in 12, or in half the time on super fast. Old conversion actions stay in place until the new ones are proven.
You do. The ads account, conversion actions, tags and imports stay in your accounts, and we work through access you can remove at any time.
Starter includes 30 days of support after handover, up to 10 hours, and Growth 90 days, up to 30 hours. It covers fixes, questions and new conversions or imports. After that your team runs it with the docs and your martech AI agent, or keeps us on a retainer from $1,980 a month.
Last updated: .
A $99 audit or a fixed price package from $4,800, with no hourly billing.
Startup?
Keep Google click IDs through redirects, consent, forms and CRM changes. Map HubSpot or Salesforce fields, test each handoff and verify conversion delivery.
Jafrin Akter AloLast updated 14 min read
A GA4 key event is an event you mark as important, such as a purchase or lead. Mark one in 4 steps, mind the 30 key-event limit and use it in Google Ads.
Jafrin Akter AloLast updated 17 min read
Fix HubSpot Google Ads integration problems across account access, tracking templates, native lead forms, lifecycle events, conversion values and campaign goals.
Jafrin Akter AloLast updated 12 min read
Thirty minutes on your stack and what it needs. Free, and no pitch.
We look at what you have, what it is costing you and what to do about it first.
What we'll cover
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Consent Mode v2
Looker Studio dashboards